New Zealand's most sustainable farm
In June 2024, we were named New Zealand's National Ambassadors for Sustainable Farming and Growing at New Zealand's National Sustainability Showcase.
Rockwood Forest launched officially in November, 2024 and we are thrilled to finally be here with many new and exciting health and wellness products currently in development, using the finest ingredients New Zealand has to offer.
To learn more about the founder of Rockwood Forest, click here.
We are the proud custodians of a 10,000-acre (4,000-hectare) ranch in the high country of New Zealand’s South Island. Family-owned since 1973, we have championed exceptional environmental standards and ethical farming practices long before sustainability became a global priority. Each year, we welcome hundreds of guests from around the world to explore our piece of paradise and enjoy activities ranging from heli-skiing to hunting.
Our ranch has been the backdrop for numerous television commercials over the years, particularly for car brands like Range Rover, which seek breathtaking, dramatic scenery. Every photo on this website was taken on our property.
Our deer thrive in pristine conditions. New Zealand upholds world-leading standards for animal welfare in deer velvet removal, and we strive to exceed these in line with our own ethical values. We select each deer at the optimal growth stage to ensure our velvet is of incomparable quality. The deer recover swiftly and return to roaming with their companions in our lush paddocks.
Our deer graze on chemical-free grass and drink water from natural, unpolluted sources. We avoid using chemical treatments, allowing our deer to live as naturally as possible with minimal human interference. This results in the purest, highest-grade deer velvet in the world.
